Fundraising & Marketing Services

Fundraising & Marketing Services

We’re the powerhouse you’re looking for

Your supporters deserve excellent experiences driven through content. Your fundraising and marketing goals deserve data-backed, creative strategies. And your team deserves to learn and grow through mentoring upskilling and training.

For over a decade, Parachute has been working exclusively with non-profit orgs. We deliver quality strategies and experiences to help charities acquire new supporters, raise more money and awareness, and have a bigger impact.

We’re a full service fundraising & marketing agency that can help you with:

We’re renowned for our digital fundraising & marketing excellence:

  • Strategy
  • Donor Acquisition
  • Appeals
  • Events & Community Fundraising
  • Supporter Journeys
  • Website Conversion Optimisation
  • Audits
  • Paid Media Management
  • Concepting
  • Workshops
  • Content
  • UX Design
  • Capacity Building: Mentoring & Training

And we’re taking things up a notch to include our lesser known, but exceptional services

Strategy

  • Workshop facilitation
  • Content & Concepting
  • Audits
  • Holistic fundraising & marketing strategies
  • Cross-channel content strategies
  • Mid-level strategies, RG + SG Propositions, young donors

Donor Acquisition

  • 2-Step & 1-step

Appeals

  • All calendar appeals
  • Emergency
  • Giving Days

Events & Community Fundraising

  • P2p events
  • Fundraising hubs
  • General event recruitment

Conversion Rate Optimisation

  • Across your landing pages & website

Direct Marketing

  • Direct Marketing for appeals / acquisition
  • Offline + Above the line advertising

Full Creative Services

  • Capturing stories
  • Video production
  • Creative Concepting
  • Design
  • Brand strategy & narrative
  • Art Direction

Awareness Campaigns

  • Holistic strategies and channel planning for awareness to conversion campaigns
  • Cross-channel marketing
  • Multi-funnel tracking & reporting

Donor Care

  • Retention comms
  • Lead scoring
  • 2nd gift rate, lifetime value, engagement
  • Multi-channel stewardship / touchpoints
  • Supporter Surveys
  • Nurture Journeys

Web Development

  • Simple websites built on Raisely, Funraisin or WordPress
  • Bespoke web dev on other platforms
  • UX design & development

Marketing Automation

  • Behavioral journeys and triggers

Media Planning & Buying

  • Manage suppliers + Digital partnerships
  • Negotiating with suppliers
  • Media buying and creative for DRTV

Organisation Wide
Reporting & Analytics

  • Google Analytics set up + maintenance
  • Setting up tracking across the org
  • Build reporting dashboard

I’ve worked with quite a few agencies in my time, but I must say that Parachute have been the best I’ve dealt with.

Mitchell Watson

Legacy Club Services (Parachute partner since 2023)