Digital Marketing Blog
Budget season is here. Please, for the love of donors, put “development” in the spreadsheet or SEND THE CEOs
It's that special time of year again. Spreadsheets are multiplying. Someone in Finance has started...
How to Actually Plan Your End of Year Fundraising Appeal
A great appeal starts with a great case study (it also starts planning early). The most moving story in your program isn’t automatically the best fundraising asset. A great case study needs to do a very specific job: make a donor believe their gift, right now, changes something real. Find out how to get the best possible case study for your next appeal.
Donor Retention: Don’t Make It An Afterthought
Two burning questions about Donor Retention that got us fired up after our DigiRaise presentation....
How Bold Storytelling Helped World Animal Protection Find New Donors
At Parachute, we believe fundraising should do more than ask for money – it should move people to...
How GO Foundation grew digital fundraising with Parachute
Every scholarship GO Foundation funds changes the life of a First Nations student. But to reach...
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