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My personal (and professional) opinion about how to use Social

by Shanelle Newton Clapham | 5 May, 2011 | Social media marketing

Yesterday I had lunch with my old boss. It was a lovely catch up session where I got to pick the brains of my mentor about my career and life in general. And then he asked me a question that sparked quite a long diatribe from me. He asked me “What’s your...

Social media and community building

by Shanelle Newton Clapham | 2 Feb, 2011 | Social media marketing

The internet is incredible – we all know that. We take it for granted from time to time and we curse it when its slow but most of its draw backs are your own personal (or work) hardware or other people spamming it up. The internet itself is a beautiful,...

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