by Shanelle Newton Clapham | 4 Apr, 2012 | Social media marketing, Web Inspiration
I was watching TV tonight and a little light bulb went off when I was watching Hungry Jacks latest TV commercial for the stunner deal (a burger, fries, drink and sundae). I think I’ve seen the ad once before but I just realised that Hungry Jacks was using the...
by Shanelle Newton Clapham | 31 May, 2011 | Social media marketing
Today I am simply going to regurgitate an excellent blog post that I read yesterday by my favourite social media strategist, Amy Sample Ward. Crowd or community sourcing are definitely worthy tactics in a social media strategy, but they are not for the faint hearted....