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Paid local search listings in Google Maps on mobile

by Shanelle Newton Clapham | 7 May, 2012 | Search Marketing

It seems that Google is now selling paid pins or sponsored links in Google Maps on mobile.   I was on my way to Bruce Clay’s SEO training in Sydney city and I had to get off the bus a few blocks from where I needed to be, so I looked up the Marriot Hotel,...

Google +1 button taking on Facebook’s LIKE

by Shanelle Newton Clapham | 2 Jun, 2011 | Search Marketing

Search engine land has been doing the research for us and found, deep in Google’s FAQs, a mention of how the new Google +1 social media short code button (the html code that allows you to add the button to your webpages) may help get your website crawled more...

Local search is the way forward – but is it organic or paid search?

by Shanelle Newton Clapham | 7 Apr, 2011 | Search Marketing

I have been attending the Bruce Clay SEO Toolset Training in Sydney the last 3 days. Now that I am a wealth of information, I am trying to share some of it before it starts to leak out of my over-stuffed brain. So one of the key tips that I learnt for successful...

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