by Shanelle Newton Clapham | 1 Aug, 2012 | Mobile Marketing
The below article about mobile application and mobile website development is a summary of a superb post by Rob Borley. He has explained it so well that I thought not to tackle the subject myself but instead point you in his direction. However, as often happens when I...
by Shanelle Newton Clapham | 23 May, 2012 | Behavioural Analysis, Mobile Marketing
I’m excited about mobile because as a consumer I’m starting to see more and more cool stuff show up in my smartphone apps and see more relevant and targeted local searches when I’m searching on Google via my mobile phone and I can see all of this...
by Shanelle Newton Clapham | 15 May, 2012 | User experience
For about 8 years now I have been part of several teams that have built websites (different jobs, different projects) and one thing that I’ve noticed hasn’t changed in the digital world is the need to allow your users to get to their desired destination in...
by Shanelle Newton Clapham | 20 Oct, 2011 | Digital marketing strategy, Mobile Marketing
I’m not even going to pretend that I could have provided you with the below level of detail when it comes to selecting the right mobile marketing solution for your business – but I can direct you to the superior knowledge of Rob Borley and Paul Boag who...