by Shanelle Newton Clapham | 15 Jun, 2011 | Behavioural Analysis
Most people screw up their nose when they hear the word data. I admit it, I used to be one of those people. I liked to think of myself as a words person, or that I am more creative and not good with numbers. When in fact, you don’t necessarily have to be good at...
by Shanelle Newton Clapham | 12 Apr, 2011 | Behavioural Analysis, Mobile Marketing, Research & Trends
I was reading Amy Sample Ward’s blog this morning and she’s posted a brilliant article on Qriously – a new research tool that captures public sentiment in real time through survey style questions asked by replacing sponsored ads with questions in...
