by Shanelle Newton Clapham | 6 Feb, 2013 | Web Inspiration
Part of what I do is enlighten businesses about how they can use digital systems and technology to streamline their operating processes, automate their systems and reduce their costs through creating virtual experiences as well as eliminating the duplication of effort...
by Shanelle Newton Clapham | 25 Sep, 2012 | Web Inspiration
This article is a regurgitation of a christmas campaign post from James Duthie of Online Marketing Banter – from 2011, but I thought it still has some great ideas for what retail businesses can do to bring their digital content in line with their offline...
by Shanelle Newton Clapham | 6 Jan, 2012 | Mobile Marketing
In my professional life Mobile Marketing is talked about alot and there are loads of brilliant examples of how we use the iPad’s native functionality to build incredible apps with engaging ways to navigate (check out Bjork’s Biophilia or the TinTin app...
by Shanelle Newton Clapham | 20 Oct, 2011 | Digital marketing strategy, Mobile Marketing
I’m not even going to pretend that I could have provided you with the below level of detail when it comes to selecting the right mobile marketing solution for your business – but I can direct you to the superior knowledge of Rob Borley and Paul Boag who...
by Shanelle Newton Clapham | 30 Aug, 2011 | Mobile Marketing, Social media marketing, Web Inspiration
Short one today, just wanted to share some of the brilliant information I have found online regarding social media tools and ways to build your community online. The Business2Community blog is keeping us informed with ways to measure your influence online. Don’t...
by Shanelle Newton Clapham | 12 Apr, 2011 | Behavioural Analysis, Mobile Marketing, Research & Trends
I was reading Amy Sample Ward’s blog this morning and she’s posted a brilliant article on Qriously – a new research tool that captures public sentiment in real time through survey style questions asked by replacing sponsored ads with questions in...
